| Search Engine Optimization in a
turbulent field. To succeed, it is paramount that you keep up with
the changing relationships relationships between the search engines
and directories and well as the various 'algorithms' used by the
search engines. Although we do our best to keep all search engine
optimization package information up to date, our clients' websites
do take presidence over our own so we apologise now if all details
here are not 100% current.
There are many courses of action
available for raising your profile through search engine marketing.
These include but are not limited to pay-per-click services, pay for
inclusion/consideration services, free search engine submission
services to 15 billion search engines :), search engine
optimization, permission based email, viral marketing, e-PR and
more.
Many of these methods are
appropriate in one scenario, but not in another. Many are just
nonsence. With a basis on the previous requirements of our clients,
we have assembled several 'frameworks' to provide you with an
outline of search engine marketing services that we can do for you.
The labeling is irrelevant. All three packages are of exceptional
build and can be built upon. They exist only due to the existence of
different requirements by different organisations and are all based
on our "cycle
of success structure".
Our approach the search engine
optimization is structured and meticulous. The question is not 'can
you afford to promote your website and business using only the best
and most thorough services available'. The question is, "can
you afford not to?"
Option 1 - Platinum Search
Engine Optimization Package:
Top of the range and loaded with horse
power. Optimised for up to 10 'themes' incorporating multiple
keywords across the site. Ideal for those that will settle for
nothing less than being leaders in their online market. Meticulous
down to the last detail. We effectively become your online-marketing
department:
Option 2 - Gold / Premium Search
Engine Optimization Package:
Tailored with the smaller corporate in
mind. Just like big brother without the bright orange shirt! We will
optimised for up to 5 'themes' across the site incorporating
multiple keywords phrases each. We effectively become your
online-marketing department:
Option 3 - Silver Search Engine
Optimization Package:
Powerful, highly effective yet not
quite aggressive. Economy is achieved by increasing the use of free,
infrequent indexing avenues resulting in a slower refresh rate.
Built on the cycle of success foundation, this solution is ideal for
small to medium business with limited product line:
Option 4 - Startup Search Engine
Optimization Package:
A firm foundation, stern and
confident with room for future development. Here we applied the
80:20 rule and derived this solution which is ideal for smaller
businesses, those in the early stages of growth, and that are not
traditionally reliant on the web for new business. If you are not
yet ready to charge into the online arena, yet realise that your
brand or business will benefit from the exposure that we will bring
you, then this solution is perfectly suitable for you:
Option 5 - Entry / Non
Commercial SEO Package:
Specifically designed with both non
commercial web sites that can take advantage of many free inclusion
routes, and business startups which will benefit from a taking
advantage of as much free search engine marketing as possible:
Option 6 - The Smokingtoad
Bespoke Solution: Please call us to discuss.
| Additional
Services. |
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Optimisation of single pages
If you're confident that you do not require ongoing services
and prefer to have single pages optimised, this can be
arranged. Although these pages will not be covered by our
ongoing maintenance service, we will advice you when changes
in the search engine world are likely to result in further
attention being required.
Pay for performance
If your business is seasonal or simply in need of a top up, we
can help you with our pay-for-performance service. We will
secure you a cost effective prominence on a pay per click
basis.
Electronic press releasing
Through the vehicle of press releases that are worthy to both
online and off line media representatives, we can help you to
strengthen both your business identity, your marketing
position, and help drive some traffic to your website.
Affiliate Management
We will help you to set up and manage an affiliate tracking
service that will allow other web sites to sell your products,
just like Amazon.com.
Link program management
let us manage and maintain an ongoing reciprocal link campaign
on your behalf.
Web Site Localisation
We can not only translate your website into any European
language, but we will them optimise it for and submit it to
all relevant regional engines and directories.
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